Modern Publicity 1972-73


This book is filled with dope early 70’s design, period. Modern Publicity is an annual survey of the best graphic designs in international advertising and communications. The illustrations in this book were selected from over 7000 entries submitted by designers all over the world. The book contains separate sections on poster design, press advertising, direct mail, trademarks and house-styles, letterheads, packaging, TV and film advertising, new typefaces, and book jackets. Illustrations in b/w and color.

Excerpt from preface:
Modern Publicity 1972-73 presents an exciting survey of new trends in design and typography, new techniques of presentation and printing, and changes in attitudes and approaches to graphics around the world. It will be a invaluable source of information for designers, art directors, advertising agencies, and everybody else who is interested in graphic design.”

$50.00, phone orders available. Call the shop at (323) 651-0131.

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