12.20.2010
Impresario: Malcolm Mclaren & The British New Wave
As a performer, manager, promoter, publicist, and overall impressario, Malcolm Mclaren rose to fame as the manager of the Sex Pistols. Impresario presents the many elements of Malcolm, serving to relate the man in all his glory. Also helping introduce hip hop to the United Kingdom, Mclaren’s career showcases his uncanny ability to simply make shit happen.
$80, phone orders available. Call the shop at (323) 651-0131.
12.15.2010
Jeffrey Lee Jacket
The Jeffrey Lee is a heavy weight yarn dyed stripe fleece button up jacket. A perfect outer piece for winter, the Jeffrey Lee has a high sitting rib shawl collar to keep out the elements, as well as storm flaps in both the front and back. The jacket has three pockets: a left chest patch pocket and two lower flap pockets with snap closures. The Jeffrey Lee is a two-toned piece coming in either Winter White with a Grey bottom, or Kyoto Blue with an Osaka Blue bottom.
Come by Reserve, or go to our online store. Phone orders also available. Call the shop at (323) 651-0131.
12.13.2010
The Sid Vicious Family Album
Coming from humble beginnings, it seemed like John Simon Ritchie new he was destined for stardom. Embarking on his music career at the age of 19, Ritchie found success as the lead bassist of the Sex Pistols. Presenting pictures from as far as back as two years of age, Sid Vicious: The Family album is a unique view into the development of one of rock’s most compelling figures.
$60, phone orders available. Call the shop at (323) 651-0131.
12.8.2010
Palomino Shirt
Freshjive’s Holiday Collection has a decidedly western feel this season, and the Palomino shirt is a perfect example of this. The shirt calls to mind something that a ranch hand or mountain guide might wear, while maintaining a contemporary and urban look. A 100% cotton flannel button up that has been garment washed, the Palomino has an oxford yoke that contrasts the plaid from the rest of the shirt. The Palomino shirt comes in Black and Osaka Blue.
Come by Reserve, or go to our online store. Phone orders also available. Call the shop at (323) 651-0131.
12.6.2010
Rasse und Seele
Translated to mean Race and Soul, Rasse und Seele is a glimpse into mid century German culture. Used as Nazi school text and propaganda, Rasse und Seele is an accurate depiction of Nazi Germany. Written in Russian, you may need a translator for this one. But once you got it you’ll know it was worth the trouble.
$240, phone orders available. Call the shop at (323) 651-0131.
12.3.2010
North Cable Sweater
Freshjive’s Holiday collection arrives at Reserve this week, and our first featured item is the North Cable Sweater. As the name is implies, the North Cable sweater is a wool cable knit design. While at first glance one might consider this to be overly conventional the designers at Freshjive have added some unique features that make this piece stand out from the average fair. Firstly, the sweater is hooded. Secondly, the North Cable’s buttons are hound’s tooth and each one has a leather accent binding the button and its corresponding loop to the body of the sweater. Lastly, is the ...
11.29.2010
Fruit Tramps: A Family of Migrant Farmworkers
Capturing their lifestyle with incredible accuracy, Herman LeRoy Emmet has managed to expertly photograph the lives of migrant farmworkers from the South. Using stunning black and white imagery, Emmet’s pictures are honest and engaging. Providing an account of the daily lives of the Tindals, Emmet’s work portrays the lives of his subjects in their natural setting. An eye opening account of life, Herman’s work is authentic and timeless.
$145, phone orders available. Call the shop at (323) 651-0131.
11.23.2010
Taximony Thermal Shirt
There are several different approaches to staying warm in cold weather. Layering is an effective method with which one can control their body temperature on day that starts off cool and gets progressively chillier through the evening. Freshjive’s Taximony Thermal Shirt makes for a great base layer when applying this equation. With its large Henley collar, the Taximony Thermal can be worn underneath a crew neck or collard shirt with out competing for space or attention. Similarly, the weight of the fabric itself is heavy enough to keep one warm when layered with other pieces, but light enough to be comfortable and ...
11.23.2010
Southbay Pullover
Named for the South Bay region of Los Angeles which is comprised of the coastal cities from Manhattan Beach down to Long Beach, this Warriors of Radness pullover is made of 100% cotton. Lighter than a traditional jersey sweatshirt, the Southbay Pullover is another great layering piece to help keep you warm. A perfect second layer, the pullover is loose fitting and has two reinforced pockets on the front for your hands. The extra lining helps to help keep the wind off your hands which is a great first step to keeping the rest of one’s body warm as your extremities ...
11.22.2010
La Danse
Reaching into the world of ballet, photographer David Hamilton captures the elegance and style of ballet. Combining photographs with dramatic prose, Hamilton has created a book dedicated to the beauty of ballet. Whether a dancer yourself, or merely a photographer, La Danse provides readers with an honest glimpse into the world of ballet.
$85, phone orders available. Call the shop at (323) 651-0131.
11.22.2010
Black Friday Madness at Reserve
With Winter’s fast approach we here at Reserve are offering great discounts on remaining Fall styles and all products in the store from Freshjive, Warriors of Radness, Sabre, and more. We will also be running a clearance sale of back stock items out in the patio. Store hours will be extended as to accommodate your busy holiday weekend schedules and the sale will continue from Friday morning through to Sunday night.
Reserve Fairfax
Starts Friday at 9AM, goes through Sunday
-Discounts on all merch
-Special 3 for $20 tee bins
420 N. Fairfax Ave.
Los Angeles, CA 90036
323-651-0131
Black Friday Store Hours
Friday: 9AM – 9PM
Saturday: 11AM – 7PM
Sunday: ...

Freshjive Pow Wow Shirt / Warriors of Radness Renegade Pullover Hood