Tag Archives: Graphic Design

Modern Publicity is an annual survey of the best graphic designs in international advertising and communications. The illustrations in this book were selected from over 7000 entries submitted by designers all over the world. The book contains separate sections on poster design, press advertising, direct mail, trademarks and house-styles, letterheads, packaging, TV and film advertising, new typefaces, and book jackets. Illustrations in b/w and color. Excerpt from preface: “Our 1968/69 edition marked the acceptance of the Pop style and its techniques which had emerged in the previous year. This year, Pop has become so much appreciated that it has become almost old ...